Media Relations

Generating media coverage for newsworthy events/achievements is a cornerstone of an effective marketing and promotion plan. So is positioning your experts as quotable resources when local or industry media needs a trusted go-to resource on a timely topic.

BluePrints can help you obtain this kind of coverage with a carefully crafted and executed media relations plan that may include:

• Local and regional media list development
• Press release generation
• Feature story pitches
• Wire service submissions
• Media kit creation
• Media skills training to ensure your spokespeople are “camera-ready”

Ready to see your veterinary practice’s name in the news?