January 8, 2020 – Huntington Beach, CA – Award-winning, southern California-based advertising agency BluePrints Veterinary Marketing Group, Inc. has made organizational changes to services and personnel in response to the growing demand for marketing and management... Read More
By Linda Kaplan, MHA A few weeks ago, my neighbor went outside at 7:00 am to walk her dog. Across the street, she heard a ‘meow’ and saw a stray kitten searching for help. She crossed the street and scooped up the tiny cat to provide warmth and security. I soon... Read More
By Deanna Hendrick, MCM, Digital Project Manager Facebook dropped a bombshell in January by announcing a massive change to the Newsfeed. The social media giant will now prioritize personal content from individuals over business pages and publishers to make the Newsfeed a more... Read More
By Linda Kaplan, MHA, Vice President January 1. Dear Diary, THIS is the year I’m going to make it happen. THIS year is going to be different. I’m finally committed. Things have GOT to change…I simply can’t keep doing things this way. I know I can do this – I’ll... Read More
By Linda Kaplan, MHA, Vice President Working in specialty medicine can often be overwhelming: patient care, pet owner demands, rDVMs, administration, inventory, equipment, operations, competition, regulations, finance, continuing education, employees, industry consolidation, the... Read More
By Sue Kim, Digital Project Manager Search engine optimization (SEO) has been the hot topic of the digital marketing world for several years now. It is almost like a mysterious book of secrets—that if you solve the mystery of how to tap into its knowledge it will get you to page 1... Read More
