By: Linda Kaplan, MHA | President One of the most important moments in marketing is when you have an opportunity to meet your client in person. That impression, that moment, whether it’s the first or the 100th time you’ve seen them, will set the expectation and the tone for the... Read More
Dear Dr. Noah Lot, Do I really need to respond to all online reviews for our veterinary practice? Even the horrible 1-star reviews that aren't true? - John, Veterinary Specialty Emergency Center Yes, John, it is crucial to respond to ALL online reviews – the good, bad, and ugly. We... Read More
By: Robin Brogdon, MA, CEO When most people think of management, they think of managing people or processes. But to be most effective at these aspects of management, you need to begin on the inside with self-management. Some might also call this the ability to be introspective,... Read More