Marketecture Digest™

Practical marketing advice for building your specialty practice or veterinary business.

Image: Dear Dr. Noah Lot,  It has been really tough to work in the clinic for the past few months. The team is exhausted! Does saying Thank You to my team even suffice anymore?
Image: The Power Of Using A Name

The Power Of Using A Name

June 10, 2020

No one really wants to be a client and bring in their precious pet. If they must visit you, they want to be ‘Jenny Miller’ or known by their pet’s name. Think about it, business can be impersonal enough without COVID. Add in no face-to-face contact and it becomes much more... Read More

Image: How To Leverage Email For Your Veterinary Clinic

How To Leverage Email For Your Veterinary Clinic

May 6, 2020

When you have important news or updates to share with your clients or referring veterinary clinics, how do you get the word out? Fax, email, text, social media, or use an app? Several digital tools can help your specialty or referral practice instantly communicate with your pet... Read More

Image: How To Keep Veterinary Staff Morale Up During These Challenging Times
Image: Dear Dr. Noah Lot,  Should our referral practice still print brochures even though most of our information is on our website?
Image: Best Practices for Marketing Your Veterinary Practice During COVID-19

Veterinary Publications for Purchase

101 Veterinary Marketing Questions Answered

Reading Time: < 1 minute

Get answers to 101 veterinary marketing questions.

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Blackwell’s Five-Minute Veterinary Practice Management Consult

Reading Time: < 1 minute

Also available in e-book formats.

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