BluePrints Posts

Image: How Animals Can Remind Us About Great Marketing Techniques

How Animals Can Remind Us About Great Marketing Techniques

May 26, 2021

By: Linda Kaplan, MHA | President One of the most important moments in marketing is when you have an opportunity to meet your client in person. That impression, that moment, whether it’s the first or the 100th time you’ve seen them, will set the expectation and the tone for the... Read More

Image: Dear Dr. Noah Lot – Responding to Online Reviews

Dear Dr. Noah Lot – Responding to Online Reviews

May 26, 2021

Dear Dr. Noah Lot, Do I really need to respond to all online reviews for our veterinary practice? Even the horrible 1-star reviews that aren't true? - John, Veterinary Specialty Emergency Center Yes, John, it is crucial to respond to ALL online reviews – the good, bad, and ugly. We... Read More

Image: The Importance of Self-Management

The Importance of Self-Management

May 26, 2021

By: Robin Brogdon, MA, CEO When most people think of management, they think of managing people or processes. But to be most effective at these aspects of management, you need to begin on the inside with self-management. Some might also call this the ability to be introspective,... Read More

Image: The iOS 14 Update & Facebook Ads: What Your Veterinary Specialty Practice Needs to Know
Image: April 1 New Search Engine Algorithm Update Prioritizes Cute Pet Photos!
Image: Celebrating 15 Years ????

Celebrating 15 Years ????

February 3, 2021

By Robin Brogdon, MA I am not very good at recognizing my own success. I have this irrational fear that if I acknowledge it, it will somehow go away. Perhaps it’s because I just know there is always more to do and to truly succeed you must continue to evolve. Regardless of the... Read More